Edri at Mea She'arim

Graduate Project 

Bezalel Academy of Arts and Design Jerusalem



Edri at Mea Shearim- Part 1 (of 3), video Art, 2:40 min. 2019

The full video (10:52 min) is available for watching by request only.

Frames from part 2 and part 3- below.

The work Edri in Mea Shearimare taking place at the most ultra- orthodox neighborhood in Jerusalem. 

However, bitton’s source of inspiration for this workis a scene from Breakfast at Tiffany’s which representing a completely different world. She was dividing each single frame from the original scene and put them together- image by image, a second by second, sing the same story board and camera movements. Yet, in the new work the conditions have changed:  Audrey becomes Edri (the popular Moroccan oriented last name), eating sfing’e, instead of croissant; and the expensive jewelry window shopping is replaced by a gaze to the Jerusalem wall stones of the neighborhood.


The video was filmed and edited by a Haredi-Hasidic girl, a graduated of visual communication program in Seminary for girls in Jerusalem. Out of ideological reasons, Haredi women by the Halacha are not watching movies which were not produced by Haredi women, and so they are forming the thriving female-cinema genre in the last decade. In this cinematic world, men are not existed at all, or alternatively represented by women.

Bitton replaces the men from the original scene in women, thus stretching the boundaries of gender representation as is customary in the female-Haredi cinema.

Edri in Mea She’arim attempts to bind another narrative created by the contrast between the two concepts, the Orthodox one and the Bohemian one, which is taking place in New York, in the 60s. The attempt to recreate the scenes under the new conditions becomes a predictable ritual, while all its participants entering the iconic mechanism and operating within it by the new conditions.

Bitton is asking to keep the iconic cinematic sequence while testing the visual aesthetic, the physical gestures and the performative ritual, in a new foreign context. 

The video received an excellence award of the Fine Arts department, Bezalel Academy of Art and Design 2019 and- The America-Israel Cultural Foundation Scholarship of Excellence. On September 2019 "Edri at Mea She'arim" was presented at “Dreams from another place” , Edmond de Rothschild Center Tel Aviv (Curator: Tal Ben Tzvi). 

On September 2020 the film was featured at TISFF- The International Students Film Festival.



© 2020 Marcelle Tehila Bitton