Edri at Mea She’arim, frames from video, 13:23 min. 2019-2021.
Edri at Mea She'arim
"Edri at Mea She’arim" is a video work in parts. The first part was produced and presented as a final project in Bezalel Academy of Arts 2019. More parts were created in 2020 and 2021, supported by Mifal HaPais Council for Culture and Arts and Jerusalem Artists' House.
"Edri at Mea She'arim" is taking place in the most ultra-orthodox neighborhood in Jerusalem. However, the artist's source of inspiration for this work is scenes from the film "Breakfast at Tiffany’s" which represent a completely different world.
She was dividing every single frame of the original scene and putting it together, using the same storyboard and camera movements. Yet, in the new work, the conditions have changed: Audrey becomes Edri (the popular Moroccan oriented last name) eating Sfing’e instead of croissant; and the expensive jewelry window shopping is replaced by a gaze to the Jerusalem street wall stones of Mea She’arim.
The film is made in the new tradition of the “female-cinema” genre, which has flourished for the last decade in the Orthodox society: cinema that is made, played, and screened in a closed circle of orthodox women. In this cinematic world, men do not exist at all or are alternatively represented by women. As a filmmaker who came from this industry, the artist replaces men from the original scenes with women, thus stretching the boundaries of gender representation.
The screening of "Breakfast at Tiffany’s" on Mea She’arim, which is also a screening of Mea She’arim on "Breakfast at Tiffany’s", not only creates a doubtful-ironic tension between the glamorous world of New York and the solemn Orthodox- society but also maps and identifies, by a way of representation, the typical tensions common to the communal and the cultural - as an arena of stylized practices and ceremonial dressing game, where the characters are actresses in a play, whose role is dictated from the outside and written by them simultaneously, operate in the twilight zone between the active and the passive, the social world and its constituent individuals.
The video received an excellence award of the Fine Arts department, Bezalel Academy of Arts and Design 2019 and The America-Israel Cultural Foundation Scholarship of Excellence.
On September 2019 "Edri at Mea She'arim" showcased at “Dreams from Another Place”, Edmond de Rothschild Center Tel Aviv (Curator: Tal Ben Tzvi).
On September 2020 the film was featured at TISFF- The International Students Film Festival.
On March 2021, a new part of the film was produced for the exhibition "Prestige" (Curator: Etti Abergil), supported by Mifa'al Hapais and Jerusalem Artists' House.